Fresh, Fast & Casual

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A segment that is currently outgrowing full service restaurants is “fast-casual” or quick service restaurants that position their menus with a “fresh food” angle. Consumers are steering away from regular fast food, but still have a strong desire for the convenience of a quick meal. Produce-rich, upscale options with bold flavors and ethnic twists are appearing, and the fast-casual cantina style is especially popular with the millennial crowd.

This restaurant concept will continue to evolve, and is forecasted to keep growing in popularity through 2020.* The main appeal is interactive service, with food prepared in front of you that you get to customize. Fast-casual restaurants have more maturity than a fast food restaurant, without the formality of a dinner house. With society more “on the go” than ever, it’s no wonder these establishments are heading to the forefront.